Web design London | Joe Smalley » News http://www.joesmalley.com Fri, 13 May 2011 10:39:39 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Merry Christmas! http://www.joesmalley.com/blog/2010/12/23/merry-christmas/ http://www.joesmalley.com/blog/2010/12/23/merry-christmas/#comments Thu, 23 Dec 2010 13:43:32 +0000 Joe http://www.joesmalley.com/?p=930

]]> http://www.joesmalley.com/blog/2010/12/23/merry-christmas/feed/ 0 New Senchi Apparel homepage http://www.joesmalley.com/blog/2009/09/28/new-senchi-apparel-homepage/ http://www.joesmalley.com/blog/2009/09/28/new-senchi-apparel-homepage/#comments Mon, 28 Sep 2009 17:59:15 +0000 Joe http://www.joesmalley.com/?p=506 I’ve just finished a new homepage design for Senchi Apparel who wished to refresh the page by incorporating a large main image on rotation, and smaller ‘banner’ links to special offers etc. There are also links to Facebook and Twitter enabling customers to receive additional news updates and offers from the company. By changing the background to black we were also able to increase the site’s visual impact.

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]]> http://www.joesmalley.com/blog/2009/09/28/new-senchi-apparel-homepage/feed/ 0 New website for Working Group goes live http://www.joesmalley.com/blog/2009/08/24/new-website-for-working-group-goes-live/ http://www.joesmalley.com/blog/2009/08/24/new-website-for-working-group-goes-live/#comments Mon, 24 Aug 2009 11:19:50 +0000 Joe http://www.joesmalley.com/?p=494 I originally designed the website for Working Group five years ago, as one of my first freelance projects. The original website was built with Flash in order to offer an unrestricted font choice and provide simple fade effects.

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Old website - homepage

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Old website - thumbnail menu

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Old website - project page

Five years on, and I’m pleased with how the website has aged. By keeping the layout simple and refraining from using stylistic cues, it doesn’t look outdated. However the company wished to refresh the design, a cosmetic facelift if you like.

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New website - homepage

The layout was simplified, some extraneous pages removed, and thumbnail image menus reduced to simple text navigation. The typography was simplified to Akzidenz-Grotesk for titles (via the excellent Cufon method) and Arial for body copy. The result is a simple, to-the-point website which lets the work speak for itself.

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New website - project page

By converting the website from Flash to HTML, the company have already seen increased traffic through improved SEO. Building with WordPress means the company staff can easily update project text and manage the images using the NextGen Gallery plugin.

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New website - project page

]]> http://www.joesmalley.com/blog/2009/08/24/new-website-for-working-group-goes-live/feed/ 0 I’ve moved to London! http://www.joesmalley.com/blog/2009/02/22/ive-moved-to-london/ http://www.joesmalley.com/blog/2009/02/22/ive-moved-to-london/#comments Sun, 22 Feb 2009 21:48:31 +0000 Joe http://www.joesmalley.com/blog/2009/06/15/ive-moved-to-london/ I am now based in Angel, London working on a freelance basis. I love being here already, and have some very exciting projects lined up over the next few months. I am still taking on new projects – if you are interested in using my services please use the contact form.

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